Problems Encountered by Nigerian Entrepreneur and Possible Solutions

The success enjoyed by most industrialized countries can be attributed to the role played by technological innovation and entrepreneurship, both of which continue to drive their economies today. These two factors are seen as key components for the industrialization and development of African countries. The Nigerian government has recognized this fact and has taken measures aimed at promoting and cultivating the entrepreneurial culture in our country. Through the Nigerian Investing Commission (NIC), our government has in the past introduced a policy that required university students regardless of their area of study to take courses in entrepreneurship. While our government is putting extra effort in promoting entrepreneurship in Nigeria, there are still a number of problems that a Nigerian Entrepreneur faces. Below are some of the problems encountered and possible solutions.

* Diversifying the Economy

Though our country's economy has over the last couple of decades relied heavily on its oil production, we must find ways to diversify our economy and avoid the over reliance on oil. Like other developing countries, Nigeria is facing an increase in its unemployment rate that is now at 6 % and is on the increase, with many graduates finding it hard to get jobs while most of those who get jobs are underemployed. This coupled with the global financial crisis in which massive numbers of employees are being laid off; entrepreneurship is seen as an essential key if we want our country to achieve its ambition of being an industrialized nation by the year 2020.

* Unfriendly Business Climate

Being an entrepreneur in Nigeria requires great determination as practicing and potential business owners are faced with countless challenges. Nigerian's business climate should be made welcoming to those in the Micro, Small and Medium Enterprises (MSMEs). The role played by these MSMEs should not be underestimated since majority of the thriving businesses fall in this category and for us to achieve our goals, adequate attention and support must be directed towards these institutions. To be able to help and protect entrepreneurs, we must first have a clear idea of the challenges facing our entrepreneurs in their pursuit of making Nigeria a prosperous country.

* Lack of Credit Facilities

Potential Nigeria entrepreneurs go through many hardships when trying to access credit for their businesses. Though there is a wide range of financial institutions that offer business loans, they usually charge high interest rates deterring aspiring entrepreneurs. For instance, major banks have pegged their lending rates to as much a 28% deterring potential entrepreneurs who are mostly low income earners. Other obstacles faced by our entrepreneurs include severe collateral conditions set by banks and other lending institutions. Though our government through the Central Bank and the Banker's Committee came up with guidelines requiring banks to set aside 10% of their profits for funding MSMEs, majority of these banks have been reluctant to do so. This has led to the emergence of micro-finance institutions which though helpful are not sufficient for meeting the financial requirements.

* Multiple Taxation

One other sensitive challenge that is encountered by majority of Nigerian entrepreneurs is multiple taxation. Although we have a responsibility of funding the government through paying taxes, most of the taxes charged on entrepreneurs are not lawful and have the effect of increasing the cost of doing business. Although Nigeria's Companies Income Tax Act (CITA) has approved only 39 taxes and levies, there are over 500 various levies and taxes that are imposed by state and local government agents. These taxes are questionable and in the case where they are genuine, they are mostly duplicated and this has the effect of increasing the cost of doing business.

* Poor State of the Country's Infrastructure

The state of our infrastructure can be deemed to be a nightmare to both entrepreneurs and the rest of the country's population. With the existing infrastructure deteriorating and in some places it is non-existent; the cost of doing business has tremendously gone up. The state of the country's road network makes it hard for entrepreneurs in the agricultural sector to transport harvested produce from farms to processing factories. According to a report released by the World Bank, Nigeria's pace of socioeconomic development and growth is way below what we can achieve. This is mostly because of the erratic supply of electricity which has negatively affected many businesses. The outcome of power problems has prompted entrepreneurs to generate power through expensive ways that have in turn increased their production costs and made their products uncompetitive due to high prices. Our government should put policies in place to perk up Nigeria's infrastructure so as to promote successful entrepreneurship.

* Failure to Adapt to the Changing Business Environment

Majority of those who venture into MSMEs (Micro, Small and Medium Enterprises) do so because of their need to make money and in almost all cases, such entrepreneurs lack relevant and adequate information about the businesses they engage in. In the event where problems arise, most of these business owners lack sufficient problem solving skills and in the end they find it hard to survive. With the telecommunications sector having grown by about 206.5 % between 2002 and 2004 and is continually expanding, Nigeria has become one of the fastest growing ICT market not only in Africa but also worldwide. This presents a challenge to entrepreneurs who have not embraced technology, and who are now finding it hard to remain relevant in the competitive business environment. For existing and potential MSMEs to survive and be relevant, we must adapt to the changing business environment and embrace technology.

* Addressing the Challenges

Solving the problems encountered requires a combined effort by both the entrepreneur and all concerned stakeholders. As Small and medium business owners, we need to increase our knowledge and skills of the market by acquiring relevant and up to date education particularly in your area of business. Our entrepreneurs need to collect information about their target market by seeking help from consultants and professionals who have experience in the particular market.

One strategy that can be used by our small and medium entrepreneurs to remain relevant and competitive in today's market is to come up with fresh and creative ideas of doing business. Due to the increase in technology, business is fast changing, thus our MSMEs need to constantly re-invent the way they do business.

There is a great need of creating a strong link between MSMEs and supporting institutions if Nigeria is to fully benefit from such businesses. Though some financial institutions are still reluctant to provide financial assistance to MSMEs, there are some that give out loans at reasonable rates provided the business sounds viable. The key challenge is for our entrepreneurs to prepare sound business proposals. For our country to achieve its goals and stop relying on oil alone, we need to focus much attention needs on the private sector and our government must create a conducive atmosphere for such businesses to thrive and drive the country towards economic prosperity.

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Chinese Management Style

There are really some cultural difference between Western management and Chinese management. I will be sharing one example of the Chinese management style as the following. Basically I share some ideas of what you should do when you are meeting up with Chinese Businessman.

Te Business Meeting with the Chinese

Preparation

Try and work out the management structure of the Chinese organization. Often the person with the most impressive title is not the one who makes the decisions.
Carry plenty of business cards to distribute.
All documentation should be presented in both Chinese and English.
Language should be kept as straightforward as possible to assist the interpreter.

Using interpreters

An interpreter will be required at most meetings and their role is central to the success of the negotiations.
Ideally a member of your staff should be trained up as he/she will understand the nature of the business under discussion.
An interpreter?s understanding of local dialects (i.e. Shanghaiese) is vital for accurate comprehension.

Before the meeting, check that your interpreter can translate technical or business related words, as well as any numbers which may be mentioned
All documentation should be available to the interpreter.
Agree on signals the interpreter can use to let you know if he/she cannot follow what you are saying.
The process will be slow with an interpreter, so be patient. Take breaks often, as this will allow the interpreter to fully brief any additional remarks made during the conversation.
If your interpreter?s sentences are consistently shorter than yours, take a break to check they fully understand what you are saying.
If your party includes other Chinese members, do not make your interpreter lose face by having the other members openly question their translation, except in moments of serious confusion.
Attempt to make eye contact through the interpretation process.

Gift giving

Corporate gift giving is an expected part of the Chinese business scene. Make sure the gifts take the form of objects and not money. Items like pens or a book from your native country. All gifts should be wrapped, but do not expect them to be unwrapped in your presence.

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Under Dash Air Conditioning

One of the recent developments in the field of air conditioners is the invention of the under dash air conditioning technique. In this technique, they are mounted under the dash board of the automobile. The cooling effect from that angle is great and the effects can be felt in all parts of the vehicle.

This is available in the form of two major types or models. The first model is designed in such a way so that it can be fitted under the dash board of the car without the need of the removal of the glove box. This type of model is available in various modes, like heat and cool or cool only. This model comprises a high capacity coil and a chrome face. The evaporator fitted in this model is complete in all regards and is equipped with all the controls. The model also comprises a valve for the control of the heater along with mounting brackets. It also comes with instructions which are easy to follow.

The second unit of the under dash air conditioning which is available has certain characteristic features which double up as advantages. This second unit takes comparatively lesser space vertically under the dashboard. This is made possible by using thin rectangular louvers. This second unit or model is also available in the cool only and the heat and cool modes.

The evaporator is also complete and consists of all required controls along with the valve, which is needed for the regulation of the feat (also known as heater control valve). Extremely easy to follow instructions are also part of the package along with mounting brackets. The under dash air conditioners comes in variety of dimensions. The most commonly used dimensions being 16 inches wide, half an inch deep and high.

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Disadvantages of Computers in the Classroom

To start the most significant fact that should be stated is that the computer is a tool, and as with any educational tool, from books to crayons, it can be used to enhance the curriculum and promote learning, but it can also be misused and abused. In this essay, I will discuss the disadvantages of having computers in the classrooms due to the misuse and the abuse of this tool.

I found it hard to find research that had been done on this topic because not only is the research on the effectiveness of computers in the classroom scarce but the research that is there is often done by software companies and therefore may be biased. (Emmans 2001). Even though there is no clear-cut answer to the question of a computer being a friend or foe in the classroom, having an unsolvable question of good or bad brings many issues to light.

For example, the fact that much of the software designed for children is appealing to them. If nothing else, it at least holds the children's attention. Though this may seem like a positive characteristic, consider this, just because a television show holds your attention, does it necessarily educate you? The answer to this is simple, maybe some do, but certainly not all do, mostly they are just simply entertaining. This causes me to raise an eyebrow at some, not all, software. As a teacher, one must not use time-fillers, cause a child can watch television or play on a computer at home, but as a teacher, we must educate, and if there is no educational value in the software, what good is it for a teacher?

On the defense for teachers, another reason for computers being a shortcoming is that sometimes the software is not obvious that it is non-educational. This can be a common mistake of any educator, being fooled that a product could be educational when it is merely entertainment software dressed up in an educational costume aimed at these gullible teachers.

According to Cindy C. Emmans (2001), a professor of Educational Technology at Central Washington University, on software in the classroom...

" Often feedback is the key to learning, and computers are appealing because this feedback can be immediate, which is of course a very effective learning tool. Unfortunately, this feedback is not often as effective as it might be, perhaps because it is not easy to return to the original question to try again, or the student must begin at the beginning to review the original content rather then backing up a step or two. In some cases, the feedback for the wrong answers is more appealing than that for the right answer, causing students to try and get the wrong answer simply for the entertainment value".

Gerald W. Bracey sums it up adequately in a journal article called Principal by basically saying that the bells and whistles are all there, but the education is not, because it was not produced by someone who understands how children learn. (1996, p.6).

More arguments in the research area continued in September of 2000, the Alliance for Childhood published a statement against the use of computers in schools. More than 85 experts in various fields including psychiatry, education, and philosophy signed the statement in which calls for a suspension on the promoting introduction of computers into the nation's elementary schools until there is a more careful assessment of their effect (Hafner, 2000). Another influence in opposition to computers in classrooms is that of Jane Healy, an educational psychologist and the author of "Failure to Connect," a book criticizing educational applications of computers. Thomas Crampton interviewed Mrs. Healy and she declared that computers "can hurt children's personal skills, work habits concentration, motivation, (and) the development of social skills" (IHT, October 2000, p. 19).

Another reason that computers in the classroom would prove to be a disadvantage is the availability of computers in the classroom to each individual student. It is rare to find a school that, in each classroom, has a computer supplied for each student. This then brings up the problem of scheduling and rotating the students to the computers available. (Tiene 2001) This begins a whole new ball game in which you are now consuming a lot of time in which could be used for more productive measures rather then scheduling computer time for each student. If this is the case, and only a specific amount of students can be on the computer at one time, then you are dividing your classroom, and not integrating it, as it should be. This causes many difficulties in teaching a whole group instruction, which leads to problems in skill development, since the attention of some students is lacking. (Tiene 2001).

On the Colorado state education web site (2003), I was able to find questions that were asked to teachers regarding computers in their classrooms. The teachers were asked, "What do you find unattractive about teaching in a computer based classroom?" The one teacher commented that, " Students have a tendency to come in a print out their papers at the beginning of class instead of coming into class with a hard copy..." Another teacher said, " Technological difficulty, your whole lesson could be shot for the day if the computer would go down". When the teachers were asked about the difficulties they faced themselves and with the students due to computers in the classroom, they answered, " It is hard to get the students attention when they are on the computers." Another teacher commented, " There are times that I send them to work and instead they are interacting with each other." Another teacher stated her fear of the computer classroom by saying that, " Students are at their own screens, they're in their own little world, and they are not talking to their classmates, sometimes I think that they don't even know half the names of all the people in their class." (Barnes 2003)

I feel that these teachers comments are very important when looking at the issue of computers in the classrooms, because these are the people that actually interact with the children in the classroom, they are not just some random research study by a software company, these people are the real thing, and they see how computers are effecting their classrooms.

Another issue of computers in the classrooms regards the child's health. If a child were to be functioning on a computer for a long interlude of time or with incorrect positioning they will inadvertently obstruct their own health, some problems caused from this include muscular-skeletal injuries and vision problems. (MacArthur & Shneiderman, 1986).

Another issue concerning computer use in classrooms is that a lot of teachers have not been trained to use a computer, and many do not know how. An enormous amount of time would have to be consumed for the teachers to learn both the hardware and the software of the computer. They also would need time to collaborate with other teachers. Time is something that many teachers spend planning lessons and the weekly events of their classroom. The other problem that was just mentioned was the training of the teachers. Some educators do not have local training options available to them. Some do not have the time or money to spend on it. Another issue is that even if a teacher does go through training, there are always unsuspected things that can go wrong with a computer. If a teacher were to base their whole lesson on a computer, and it were to crash, and the teacher just being minimally skilled in using computers, would not be able to fix the system so that they could continue their lesson. (Tiene 2001).Therefore an on-site technology expert would be needed on site at all times in case any of these incidences would happen, and quite frankly I do not think that there are too many school districts looking for another expense.

Another reason for computers being a disadvantage in the classroom is that if the computer is Internet accessible, if this is the case, then the children can be exposed to Internet content that is not appropriate for their age level. They can also be exposed to child predators, which is a huge concern in today's world.

Though this may seem far-fetched it truly is not in an article published on the gurdian angel websitein 2000 states,
"The facts are plain. Children are being targeted, solicited, and made victims by pedophiles. What do the ratios or statistics matter? Isn't even one too many? These predators range from the simple minded closet pedophile who has surfaced because they believe they are safely anonymous behind their account alias, to the highly organized and skilled child pornography rings that operate predominantly off of US soil, behind quick discard web sites, and anonymous re-mailers, pushing their hideous wares for big profits. Have you ever heard of a child being molested or kidnapped in your hometown? Don't you teach your kids to watch for certain things and, not to talk to, or go anywhere with, strangers for just that reason? This is our point. Just as there are real world lessons that you teach your children, there is a necessity to teach them cyber-world lessons. " (Hook, 2000).

To put this quite simply, are you sure that your child is being watched very closely when accessing the Internet at school? It sure would be hard for one teacher to keep a close eye on each individual student in the classroom when they are all accessing the Internet at the same time. Therefore are you, as a parent or a teacher, really quite sure that a computer is necessary to learn in school? I mean, didn't you, the parent or teacher, learn in school without the computer? I agree that learning the latest technology is a necessity, but I do not agree with using computers for classes like mathematics or reading.

To sum it all up, Computers in the classroom lacks research of it being an advantage in the classroom. Computers in the classroom may not provide the students with the proper education that they need if the software being used is not adequate. Computers may not be, depending on the school, made available to each student. The attention of the students is harder to get when they are on the computer. An inexperienced teacher in the technology area may cause many problems in the classroom, and consume valuable time that could be used to educate. Most schools do not provide an on site technician in case a difficulty may arise. The children's health may be affected by long-term use of the computers, and probably the most frightening one is that these children can be exposed to child predators and unfiltered inappropriate content through the web while they are in school and in their classrooms presumed to be receiving their education.

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How to Raise Testosterone Levels

Testosterone is a hormone produced by the adrenal gland in both males and females. As we age, testosterone production slows down and the body has a decrease in the amount of free testosterone that is available in the bloodstream. These reduced levels of testosterone can cause a variety of problems including hair loss, irritability, growth of unwanted body hair in women, a reduced libido, and the inability to maintain all of your muscle mass. If you want to counteract some of these problems, there are several ways to increase your testosterone levels naturally so that you can look and feel better.

Raising your testosterone levels can happen if you eat the right kinds of foods. Studies have shown that the proteins in eggs and whey allow the adrenal glands to keep the levels of testosterone in the body steady. Eating fruits and vegetables can also have a positive effect on the levels of testosterone in your body. Because fat contains enzymes that convert testosterone to estrogen, having a lot of fat on your body increases your chances for developing low testosterone levels. Eating fruits and vegetables can help you lose fat and also develop a stronger immune system. Eating meat can also help you to raise your testosterone levels. In a research study, one group of participants ate a vegetarian diet while others ate a diet of meat. Those who ate the meat diet experienced an increase in their testosterone levels. The protein in nuts can also be very beneficial for raising your testosterone levels. Studies have shown that nuts, particularly peanuts, can raise testosterone levels better than other foods.

Weight bearing exercises are also an excellent way to help increase the levels of testosterone in your body. Instead of training one or two of your small muscles, you should concentrate on training large muscle groups to get the maximum effect of these exercises on your testosterone levels. When you are doing these exercises, doing a heavy workload can also maximize the benefits of this type of exercise when it comes to increasing your testosterone levels. Instead of doing many repetitions with a low amount of weight, do five repetitions with a weight that is difficult for you to lift. Working large muscles groups by using a heavy workload has been shown to help with your efforts to increase testosterone levels in your body.

Several ways of increasing your testosterone levels are actually very common-sense approaches to health and wellness. One method of increasing your levels is to limit the amount of alcohol you consume. Consuming alcohol makes your body slow down its production of testosterone and other hormones because it is busy processing the alcohol to clear it out of your system. Another method of raising your levels is to get enough sleep at night. Scientific research shows that people who get a good night's sleep are able to maintain higher testosterone levels than those who are sleep-deprived. If your levels are low, try changing your sleeping habits to get a better night's sleep. Following all of these natural methods of increasing your testosterone can raise your levels and make you look and feel better.

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History and Care Of Poinsettia Plants - Euphorbia Pulcherrima

Euphorbia pulcherrima, the botanical name, or poinsettia as we call it is native to Mexico and Guatemala in Central America. Poinsettias are part of the Euphorbiaceae family. Many plants in this family ooze a milky sap. The botanical name, Euphorbia pulcherrima, was given to the poinsettia by German botanist, Karl Ludwig Wilenow. The plant grew through a crack in his greenhouse. Dazzled by its color, he gave it the botanical name Euphorbia pulcherrima, meaning "very beautiful".

The History of the Poinsettia in its Native Habitat

The Aztecs in the fourteenth through sixteenth centuries called this plant "Cuetlaxochitl" in their native Nahuatl language. Cuitllatl means "residue" and xochiti means flower, thus it is "the flower that grows in the residues or soil". Montezuma, the last of the Aztec kings, had poinsettia plants brought up to what is present day Mexico City by caravans. The Aztecs saw the plant as a symbol of purity and used it as a dye and against fevers.

Seventeenth century Spanish botanist Don Juan Balme mentions poinsettia plants in his writings. He found the plant flourishing on the slopes and in the valleys near Cuernavaca. He described the plant as having large green leaves and a small flower surrounded by brilliant red bracts, almost as if for protection.

At the same time the Spanish Franciscan Friars, who settled in the Taxco region of southern Mexico, included the timely winter grown red blooms of the plants in their Fiesta de Pesebre, the Nativity procession. The star-shaped leaf pattern is said to symbolize the Star of Bethlehem and was named "Noche Buena" meaning Christmas Eve. The name "poinsettia" is derived from Joel Roberts Poinsett who was the first United States Minister to Mexico from 1825 to 1829. Mr. Poinsett first brought poinsettia plants to America.

Poinsettias are fascinating winter blooming small shrubs or trees which can grow anywhere from about two to sixteen feet tall. Dark green leaves which are about three to six inches in length add to the festive appearance of this plant.

The colored bracts of poinsettia plants are actually leaves. Colors of the bracts can be red, pink, orange, white, or marbled. These colored bracts are caused by photoperiodism. Many flowering plants use a photoreceptor protein, such as phytochrome or cryptochrome, to sense changes between daylight and the darkness of night or photoperiod, which they take as signals to flower.

People not familiar with poinsettia plants believe that the colored bracts are the actual flowers. But the flowers, called cyathia, are located at the center of each leaf bunch.

Poinsettia plants are considered toxic by many. But this is not the case. They may cause mild skin irritations to some individuals who are sensitive to it. If any part of the plant is ingested, it may cause an upset stomach, diarrhea and vomiting. In addition, the sap that exudes from a broken branch may cause temporary blindness if it comes in contact with the eyes.

History of the Poinsettia Arrival in the Unites States and its Name

The poinsettia was introduced to the United States by Mr. Poinsett in 1828. He had sent and brought cuttings from Mexico to his greenhouses in Greenville, South Carolina. He shared these cuttings with friends and other horticulturalists he knew at the time.

Euphorbia pulcherrima, the name originally given by German botanist Karl Ludwig Wilenow was changed to "Poinsettia" in honor of Mr. Poinsett in 1836 by William Prescott, the historian and horticulturalist, who was asked to rename the plant. In his newly published historical work at the time on Mexico, 'Conquest of Mexico', Mr. Prescott details Mr. Poinsett's discovery of this beautiful plant in the area of Taxco del Alarcon in southern Mexico.

During the 1920s Albert Ecke and his son Paul became interested in poinsettia plants which grew wild in southern California at this time. As these plants bloomed during the Holiday season both Albert and Paul thought that this would be a perfect plant to introduce to the public. Paul continued to foster the idea of making the poinsettia the "official holiday flower" for Christmas. They grew fields of poinsettia plants and began to sell them commercially. The plants were initially sold at roadside stands in the Hollywood and Beverly Hills area.

In 1923 the family moved their business to Encinitas, about 2 hours south of the very fast developing area around Los Angeles. Encinitas proved to be the perfect location for growing poinsettias as it mirrored the growing conditions of its native Mexico where these plants grow wild.

From 1923 to the mid-1960s they grew fields of poinsettia mother plants, and shipped them to plant nurseries around the country that purchased them for cultivation and future commercial sales. Paul personally traveled the country promoting the plant to nurseries nationwide and encouraged nursery owners to market the plant as a holiday flower.

But this changed in 1963 when the first commercial-quality poinsettia cultivar was developed. It grew best as a potted plant and was introduced to the public. This dramatically changed the nature of commercially growing and selling poinsettia plants. Even for the Ecke Family Business, they moved indoors from the fields to growing these smaller plants in greenhouses. They began shipping by air freight rather than by rail.

Paul Jr. with his marketing ideas to always keep the poinsettia plant in the public eye used the very popular growing medium of television to promote these bright red and later red and white potted flowering plants. They became a part of the scenery in most every popular TV show and all the Christmas Specials during the holiday season. No holiday scene would be complete without at least one blooming poinsettia plant.

Today Dr. Ruth Kobayashi continues to produce new poinsettia hybrids for the Ecke family. Dr. Kobayashi's work resulted in the knowledge of the most important poinsettia genetics known today. In 2002 'Prestige Red' was introduced known for its outstanding branching capabilities and very sturdy stems. 'Prestige Red' quickly became the number one selling red poinsettia. Presently experiments continue to breed other species with the Euphorbia genus. Currently there are more than 100 varieties of poinsettias available.

Here are some of the cultivar names exhibiting some of the most spectacular poinsettia colors available today: Cortez Red, Cranberry Punch, Flirt, Galaxy Red, Marblestar, Nutcracker Pink, Monet, Plum Pudding, Silverstar White, Sonora Fire, Victory Red, White Christmas, Spotlight Apricot, and Pearl.

In addition many commercial growers have cultivated new plants which have longer lasting bract colors and lasting foliage that can survive poor watering schedules. Poinsettia growers have characteristically made today's plants bruise resistant and more flexible with less fragile bracts that can survive shipping without dropping their leaves that allows them to arrive beautifully intact to the stores and nurseries for retail sales.

Initial Care of your newly purchased Plant....

When purchasing poinsettia plants make sure the plant is wrapped properly to protect it from cold temperatures during the trip home.

Place it near a sunny window. Maintain a temperature above 65 degrees F. Mist the plant daily with lukewarm water. To avoid spots on the leaves from misting use distilled water. Water the plant when the surface is dry to the touch. Water thoroughly until the water completely drains into the saucer. Make sure to empty the saucer of drained water. Keep the plant away from all drafty areas, hot or cold air.

Poinsettia Care after the Holidays....

January to March- Keep watering when the surface is dry and misting the plant throughout the day (3-4 times). Poinsettias love the humidity the misting creates.

April- Gradually decrease watering allowing the poinsettia plant to get dry between watering. But be careful that the plant does not shrivel. Discontinue misting during this period. After your poinsettia is used to this dryness, move it to a cool basement or any place where the temperature is about 60 degrees F for a period of about four weeks.

May- Cut the plant back to about 4-5 inches above the soil level, repot into the next size container and sprinkle one tablespoon of bone meal over the roots. At this time you may also add some slow release fertilizer, like 14-14-14, or 19-6-12 for faster growth. Water the newly transplanted plant with Superthrive or any transplant solution which contains Vitamin B1. Now it's time to place your poinsettia plant in a sunny window where the temperature is above 65 degrees F. Mist the plant daily and water when the surface is dry. If you haven't added a slow release fertilizer while transplanting, start fertilizing with an all purpose fertilizer every two weeks as soon as new growth appears.

June- Move your poinsettia plant outside into a partial sunny location and continue to water and fertilize it.

July- At the beginning of the month cut back each stem about an inch. This will encourage your poinsettia to branch resulting in a bushy plant. If you don't pinch it back, your poinsettia grows tall without side branches.

August- By now your plant should have branched well and it's time to cut it back one more time so each shoot has about four leaves left. At this time continue with your fertilizing, misting, and watering schedule.

September- Continue to fertilize, misting, and water and make sure the temperature stays above 65 degrees F.

October- As your poinsettia needs short days in order to set buds, you have to provide it with twelve hours of total darkness starting the first day of October. Give the plant darkness from 5 pm to 8 am every day during this period. Without these additional hours of darkness poinsettias won't set buds and the leaves remain green. Place a box or black plastic bag over the poinsettia plant making sure no light reaches the plant. During daytime move the plant to a sunny window and continue to fertilize, misting, and water.

November- At the end of the month discontinue the darkness treatment and leave the plant in its sunny window. At this time you should be able to see flower buds.

December- Discontinue fertilizing about the middle of the month. Continue watering and misting and treat your poinsettia plant just like you did after you bought it. At this time your poinsettia should be blooming again.

Like many tropical plants poinsettias can be grown successfully indoors when properly tested and proven guidelines are followed. One can enjoy poinsettia plants for months until it is time to bring out the Easter Lily.

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Mission-Vision Statements

Mission Statements and Vision Statements are created to clearly convey the direction of the company. Companies without a meaningful Mission / Vision statement tend to be rudderless.

Mission and Vision Statements are all over the map. Some companies only have one or the other, while other companies will use a Mission Statement as a Vision Statement and vice versa. Used properly, Mission Statements and Vision Statements are powerful tools. They provide employees with a company direction. They provide the answer to which activities to pursue and which not to pursue. If an activity does not help your company move toward its vision, then don't do it.

Mission Statements

The prime audience for a mission statement is the employees of the company. A Mission Statement should be concise. It should reflect the company's business strategy and focus on the customer. It should answer three questions:

- What do we do?
- How do we do it?
- For whom do we do it?

What do we do? This question should not be answered in terms of what you are selling to your customer. It is about how your product or service solves their psychological need. Your customer expressed 'frustration' over some problem and by purchasing your product or service, their 'frustration' is now gone.

How we do it? This answer should deal with the product or service that you are selling, how you will sell it and how it is delivered to the customer. It should fit with the psychological need expressed above.

For whom do we do it? This answer should identify who we will be marketing to.

Geico example - It is important that when severe weather threatens, you know where to turn for information to ensure that you, your loved ones and your vehicle are safe. Auto damage adjusters from around the country will help handle the claims this storm season. These adjusters will remain in affected areas as long as necessary to take care of you and every GEICO customer.

- What do we do? When weather threatens, we want to make you feel safe
- How we do it? Use adjusters from around the country
- For whom we do it? Our customers

Vision Statements

A vision is a statement about what your company will look like in the future - say 10 years from now. A vision should stretch the organization's capabilities and image of itself. It gives shape and direction to the organization's future. It should be fairly short and easy to remember. Let's look at some examples...

Microsoft example - Bill Gates' initial vision was to have a computer on every desk. Employees at Microsoft worked to make the computer useful [applications that people wanted] and they worked to make it easy to use. Today, their vision is to help people and businesses throughout the world realize their full potential. The initial vision had more meaning.

Sony example - Sony is a leading manufacturer of audio, video, communications, and information technology products for the consumer and professional markets. Its motion picture, television, computer entertainment, music and online businesses make Sony one of the most comprehensive entertainment companies in the world. Their vision could be clearer, something like 'Sony will be the most comprehensive entertainment company in the world' or 'the world will look to Sony for comprehensive entertainment'.

Boeing example - Boeing has a long tradition of aerospace leadership and innovation. We continue to expand our product line and services to meet emerging customer needs. This vision is rather vague - they should be proposing what they believe those emerging customer needs will be.

Aerovironment example - AV develops and produces Unmanned Aircraft Systems and Efficient Electric Energy Technologies that enable our customers to rewrite the rules - of engagement, productivity, efficiency and safety - to their advantage. Aerovironment is a small company that went public recently. Their vision statement is quite clear.

While doing this research, I found it much easier to find a vision statement from a smaller company. The bigger companies didn't always post their vision. Smaller companies appear to be more in tune to their vision than bigger companies. However, I would suggest that it is a mistake for a bigger company not to have a vision statement. It provides direction. What will the company be selling in the future? What does our customer base want? It keeps focus on developing the product or service of the future. It promotes innovation. It keeps you ahead of your competition.

There is an old saying - If you don't know where you are going then it doesn't matter how you get there. But if you know your final destination [your vision] then you and your employees will choose the paths that will help you get there.

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